Turnaround time is critical for several reasons. Firstly, it directly impacts the timeline of projects and their delivery. Faster turnaround times can accelerate the pace of innovation and reduce costs. Secondly, in a competitive market, shorter turnaround times can be a significant advantage, enabling companies to bring new products to market more rapidly. Lastly, in research settings, quick turnaround times allow for more experiments and iterations, thereby speeding up scientific discovery.