How Can Nanotechnology Itself Aid in Brand Protection?
Interestingly, nanotechnology can be utilized to enhance brand protection. Techniques such as nano-encapsulation and nanostructured barcodes provide sophisticated anti-counterfeiting measures. For instance, nano-encapsulation can be used to embed unique markers within a product that are difficult to replicate, while nanostructured barcodes offer a high level of security and can be easily verified using specialized equipment.
